Subsequent Gen Meals’ flagship product, TiNDLE plant-based hen, debuts in Center East forward of worldwide development blitz

DUBAI, UAE, Sept. 13, 2021 /PRNewswire/ — Asia’s main meals tech startup Subsequent Gen Meals will launch its flagship product — TiNDLE plant-based hen — with high cooks within the UAE’s favourite eating institutions.

Made with solely 9 easy, pure components, TiNDLE is the primary product from Subsequent Gen Meals — a meals know-how startup that goals to make the worldwide meals system sustainable and considerably enhance public well being.

TiNDLE, Subsequent Gen Meals’ first product, incorporates no antibiotics, hormones, ldl cholesterol or genetically modified components. The product can take heart stage in almost any dish, from stir-fry to kabobs to kid-friendly nuggets — making it a flexible favourite amongst modern cooks.

With no compromise to style, texture or versatility, TiNDLE has already develop into a cult hit amongst discerning meals connoisseurs in Singapore and Hong Kong, the place it debuted earlier this yr to constructive critiques. TiNDLE is now served in near 100 eating places in Singapore, Hong Kong and Macau.

UAE: TiNDLE’s first cease outdoors of Asia

TiNDLE’s UAE launch marks the primary growth outdoors of Asia for Subsequent Gen Meals. The startup picked the UAE due to the area’s distinctive status as a foodie haven.

“The UAE has develop into one of many world’s high restaurant locations, with a cosmopolitan mixture of worldwide influences and globally savvy cooks who like to experiment,” stated Subsequent Gen Meals’ Co-Founder and CEO Andre Menezes. “Because the world begins to open up, individuals are venturing out to have fun and socialize — and so they’re in search of an enormous improve from boring hen.”

Beginning September 16, TiNDLE can be on menus with 8 restaurant companions with shut to twenty retailers throughout Dubai, Abu Dhabi, and Fujairah, together with At.Mosphere at Burj Khalifa, Akira Again Dubai, BB Social Eating at DIFC, Chunk Me Burger/Get Plucked at DIFC and Jumeirah Park, FIKA at Jumeirah Seashore Lodge, Zero Gravity at Dubai Marina, La Brioche in Dubai and Abu Dhabi and Le Meridien Al Aqah Seashore Resort in Fujairah.

Sharing his amazement with TiNDLE, Sebastien Torres, Government Chef, Jumeirah Seashore Lodge, says, “We discovered TiNDLE to be versatile and stuffed with flavour – it was clear that we needed to have this hen comprised of vegetation on the FIKA menu.”

TiNDLE can be distributed within the UAE by fine-food specialist Traditional High quality Meals, which additionally has operations in Asia and Europe. “We need to develop into the selection associate for the perfect various protein manufacturers, and to be acknowledged as a trailblazer, introducing improvements to our prospects. TiNDLE is a sport changer within the plant-based trade,” Christophe Barret, CEO of Traditional High quality Meals.

For extra details about TiNDLE, together with gross sales, please go to

A worldwide workforce for world scale

Subsequent Gen Meals was based in 2020 by Brazilian-born poultry exporter and meals trade knowledgeable Andre Menezes, and German native Timo Recker, whose household enterprise made schnitzel and different meat merchandise for 3 generations. Each entrepreneurs needed to pioneer merchandise that would scale back humanity’s reliance on animal agriculture, which is accelerating world warming and making individuals sick

Subsequent Gen Meals is funded by a $30 million funding from Asian and American enterprise capitalists — the largest preliminary spherical ever for a plant-based meals startup. World celebrities — together with English footballer Dele Alli and enterprise guru Chris Yeh — are additionally traders.

The corporate is utilizing the “seed spherical” funding to gas world development and improve the tempo of hiring. Subsequent Gen Meals, which at present employs 30 individuals, is actively recruiting mission-oriented individuals for greater than 50 openings, together with in the US, Europe and Asia.

Throughout the previous month, the corporate employed Alex Ward as Chief Working Officer (previously head of regional innovation APAC at world taste and perfume creator Givaudan). It named Rohit Bhattacharya Chief Monetary Officer (former director at Temasek). And it named Charlotte Teo World Advertising and marketing Director (former advertising and marketing lead at Johnson & Johnson).

About Subsequent Gen Meals
Based in 2020, Subsequent Gen Meals is a meals tech startup creating and commercializing modern and sustainable plant-based meals merchandise — together with its flagship product, TiNDLE. Subsequent Gen Meals is backed by a workforce with confirmed expertise in plant-based meals know-how, world model growth and world distribution scaleup. For extra info, go to

About TiNDLE
TiNDLE is a juicy, plant-based hen that provides mouthwatering style, texture and flexibility. TiNDLE is made with out animals and with a fraction of the land, water and power used to supply meat from birds. TiNDLE brings individuals collectively for a mind-blowing style expertise that additionally advantages the planet. TiNDLE is the primary model created by Subsequent Gen Meals, a Singapore-headquartered meals tech firm creating and commercializing modern, sustainable meals. For extra info, go to or comply with @tindlefoods on Instagram.


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